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Pride in Bruce Grove

Office S&M were appointed by Haringey Council to deliver Pride in Bruce Grove, a project for three artistic installations aimed at enlivening public spaces in the Bruce Grove town centre. The project’s aims were to celebrate the identity, places, people and rich history of Bruce Grove and for each installation to be designed in collaboration with the local community.

The practice worked collaboratively with over 300 residents, including young people from the Bruce Grove Youth Space and other local community groups to select sites and then to co-design each installation. Engagement activities included online events, in-person co-design workshops, training events for young people and installation sessions with local artists and community groups.

The Bruce Grove bridge large scale mosaic celebrates the stories and people of the High Road. Office S&M ran a workshop with residents to explore the themes that they thought the mural should celebrate. These themes were then developed into a mural by Anna Nicolo, an illustrator, artist and Bruce Grove resident, inspired by Bruce Grove’s diversity and rich history.

The design includes long horizontal lines creating a sense of movement and speed, almost as if the artwork was seen from a car driving by. Office S&M ran a mosaic workshop with 10 young people from the Bruce Grove Youth Space, where they were able to make their very own piece of the Bruce Grove Bridge Mosaic to take home and put up on their wall.

The Holcombe Road wall mural brightens and improves the safety of a pedestrian link with the High Road. The colourful mural is based on artwork produced by young people from Bruce Grove Youth Space,  which also displays their names. Guided by local artists Anna Nicolo and Matt Dosa, 19 young people took part in the installation of the mural, along side local residents too, ranging from 5 to over 75 years of age.

‘Our Pride in Bruce Grove project, is empowering local communities to create public artworks in the Bruce Grove area. It’s such a wonderful example of how we can work together with our residents to improve our public spaces.’

Councillor Ruth Gordon, Cabinet Member for Council House building, Placemaking in Haringey

The Scotland Green installation brings colour and nature to the High Road. Artistic wayfinding and lamp posts point to local green spaces and historical legacies, such as ‘the namer of clouds’ and former Bruce Grove resident, Luke Howard. Planters and an interactive map create an enclosure for people to rest and play, illuminated by gobo lights that project a pattern onto the pavement, revealing the hidden River Moselle running beneath.

The team wanted to ensure that opportunities for delivering social value were explored at all stages of the project, from the selection of sites, through to the launch event. The project involved young people at every stage, offering fun and engaging workshops, delivering training in large scale mural painting, mosaic making and photography. 

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Inspire Future Generations Awards Finalists in the Social Value and Community Engagement categories


Location: Bruce Grove
Project: Pride in Bruce Grove
Client: London Borough of Haringey
Completed: 2023


Architect: Office S&M
Collaborative artist : Anna Nicolo
Fabricators: Mosaic Studio
Mural artist : Matt Dosa
Landscape: FFLO 
Lighting designer: Sutton Vane Associates
Engineers: HTS
M&E: P3R
CDM: CDRM Services